SOFTWARE SKILLS

The Creative Group, San Jose, CA
Exceeded the expectations of multiple internal clients. Collaborated with brokers to designing marketing materials that lead to transactions and new business. Consulted with brokers on how to best market their product and how to best “tell the story”.

  • Typical deliverables Logos, multi-page brochures, presentations, aerials and large format marketing materials.
  • Every pitch counts Either as a team or individually, I created presentations that helped win new business.

Placed at Cushman & Wakefield: A global leader in the commercial real estate industry, offering real estate services for all types of investors.

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Optoma Technology, Fremont, CA
Accountable for all creative projects, many with competing priorities and varied deadlines. Worked with marketing to contribute ideas and develop overall direction. Ultimately responsible for the design and execution of corporate and channel marketing deliverables. Responsible for graphic and content design for the sales team, product managers, channel managers, eMarketing manager and corporate branding/messaging. Managed outside vendors.

  • Overview of projects Monthly deliverables: Newsletters, email blasts, sales tools, product collateral, web graphics. Quarterly: Creative campaigns, product videos, motion graphics. Annual: Trade show graphics, multi-page brochures, product packaging, print adverts.
  • Integrated marketing campaigns Designed for multiple deliverables across different mediums. Example: the ‘ProScene’ product-line launched with a 2-page brochure, promotional flier, web banner, newsletter, eBlast and a PowerPoint deck.
  • Took ownership of website content, ensuring consistency and accuracy across four websites. Took the initiative/drove new projects, fixed UI/UX issues, fixed Google Analytics, reorganized content. Used Analytics to identify new business opportunities.
  • Overhauled product datasheets by taking the initiative to establish a new system of tracking and reporting to ensure on time delivery of product launch materials. Redesigned datasheet layout twice. Established new guidelines for accuracy and consistency.

Supplier of DLP® projectors, providing award-winning products through channel partners for customers in multiple verticals.

Sexton Design Collaborative, San Jose CA
Took direction from the creative director and design manager. Assisted with projects for a medical technology company that serves healthcare institutions, life science researchers, clinical laboratories, and the public. Followed established guidelines for color palette, logo usage, typefaces, and style. Created marketing and product collateral and assisted with other supporting visuals.

  • Information architecture Worked with creative director, designed multi-page brochures for high-margin products. Technical information was meticulously structured and organized in an appealing and easy-to-read layout.
  • Provided supporting visuals Technical brochures, PowerPoint slides, photo editing, illustrations, diagrams

About Sexton Design Collaborative: A multi-disciplinary design firm with a diverse portfolio and over 30 years experience.

Copacabana Design USA, San Jose CA
Worked with a project manager on print design, web development, marketing materials and event collateral for outside clients. Trusted to make my own design decisions. Met with clients to kick-off projects and set expectations.

  • Designed event collateral Annual fund-raising event for a large non-profit organization, 13 deliverables in total. Includes invitation, 12-page program, certificates, newspaper ads, PowerPoint presentation and table tents.
  • Website for local staffing agency Met with client, identified needs, set expectations, executed and delivered final product.

About Copacabana Design USA: Creative agency focused on supporting clients in reaching marketing ROI through design services, printing, and brand management.

One Source Media Group, Elk Grove CA
Worked on projects involving WordPress, Flash (AS2), jQuery, Php, and HTML/CSS. Participated in client meetings, SEO research, and domain name/database set-up. Utilized multiple scripting languages and tested in multiple browsers. Designed and coded several websites; updated other sites by fixing formatting issues or enhancing functionality and content.

  • Created a multi-layered website For multiple products, with SEO keywords and downloadable datasheets. I determined the layout of the website, organized the content, designed graphics and helped launch the site.
  • Web design and web development For a local non-profit organization. Hand-coded the website in HTML, which included a flash-based image slider to enhance the home page content.
  • Web maintenance Provided solutions to fix or enhance existing websites. Projects included: updating a navigation bar created in flash, fixing formatting issues (Php), plugging-in a ‘contact us’ form (flash) and an image slider (jQuery).

About One Source Media Group: Ad agency experienced in creating marketing strategies, brand identities, advertising opportunities and ecommerce solutions.

Communicaid, San Jose, CA
Designed a rate sheet system to help company reposition itself against competitors. Managed multiple projects simultaneously, large and small; client facing. Negotiated with vendors. Worked with brand name companies, tech companies, higher education and more.

  • Multilingual desktop publishing Typeset foreign languages into various source files: Illustrator, Photoshop, InDesign Flash, PowerPoint, Word, Excel, and HTML.
  • Managed outside vendors Found new vendors to increase revenue, negotiated with translators to reduce cost and match budget.
  • Designed a rate sheet system A sales tool used to help explain a new, three-tiered discount program. I successfully turned complex information into an appealing and organized layout, that was simple to understand and helped drive new business.

About Communicaid: Language services provider with a global reputation for offering professional translation, localization and interpretation services.

PowerProduction Software, Campbell CA
Worked individually and collaboratively with developers and marketing. Learned how to set-up a workflow and take projects from beginning to end. Contributed original ideas and made recommendations. Created web graphics and software content.

  • Created unique assets for proprietary software products, to generate additional revenue.
  • Online software demo is interactive and uses motion graphics (Flash AS2) to illustrate the software’s important features.

About PowerProduction Software: Provides the media production community, professional software aimed at producing better story lines and digital storyboards.